While some may contend that news releases are being replaced by e-mail and other computer media, it is still important to target specific groups.
The action of a company, be it an expansion, formation for a discovery of some type may not make the national news networks all the time. However, with a targeted news release prepared by professionals, who know how to write without sounding like a commercial, can be a valuable tool.
MassMedia SEO (http://www.massmediaseo.com/) uses a variety of methods to get a news release to the targeted audience or market as quickly as possible. Using SEO, news releases get high rankings on Google, but the company does not depend on one search engine.
News releases are sent directly to national, regional, local media and trade publications. They are delivered to networks and to specialized market that might need the specific services or products being offered.
Equally important, MassMedia, knows how to prepare a news release so it sounds and read as real news and not as some type of marketing, special offer or give-away opportunity, which are seldom read and usually end up in the trash.
It is the client that tells MassMedia SEO the story it wants delivered. MassMedia will then prepare the appropriate release for review. It will determine and suggest the market where the news release should be targeted.
Anyone can get a listing of newspapers and other media outlets, but delivering a quality product that tells a story without the fluff and encourages the reader to seek out more information can only be done best with a quality news release.
MassMedia SEO can prepare the appropriate release, define the desired market and then submit the release in a matter that the recipient will take the time to read it.
There are many ways to communicate on the Internet today. All of those methods have some advantages. However, the most important element is the quality of the product that is being delivered and the market that is being targeted.
For more information check out the MassMedia SEO website at http://www.massmediaseo.com/free-trial . The communication services that any company is seeking can be found there.