21 SEO Hacks to Rank Your Small Business on Google

21 SEO Hacks to Rank Your Small Business on Google

Here are the key points from the YouTube video “21 Website SEO Hacks That Feel Illegal To Use! (But Will Rank Your Small Biz High on Google)” by Ranking Academy:
  1. City in Title Tags: Include your target city in the title tags of your web pages to boost relevance for local searches.

  2. Keywords First in Title Tags: Place your primary keywords at the beginning of title tags rather than your business name to enhance SEO.

  3. Keywords in Main Headers: Ensure your main headers (H1 tags) include target keywords and city names to help search engines understand and rank your pages.

  4. Local Schema Markup: Add local schema markup to your homepage to provide search engines with detailed information about your business.

  5. Page Load Time: Remove elements that slow down your page load time, like image carousels, and use compressed images to improve site speed and user experience.

  6. Important Content at the Top: Place crucial content at the top of your pages to ensure it is seen as important by search engines, improving rankings.

  7. Content Rich Pages: Add detailed, high-quality content to your pages to rank higher and for more keywords, increasing visibility and traffic.

  8. Descriptive Anchor Text: Use descriptive keywords in anchor text instead of generic terms like “click here” to improve search rankings and user experience.

  9. Original Photos: Use unique, custom photos rather than stock images to boost SEO and attract more visitors.

  10. Alt Text for Images: Add descriptive alt text to all images to help search engines understand and index them, improving your search engine rankings.

 

The Ultimate Guide to SEO for Small Businesses

Are you a small business owner looking to improve your website’s visibility and ranking on Google? If so, you need to know about SEO. SEO stands for search engine optimization, and it is the practice of improving the visibility and ranking of a website or web page in search engine results pages (SERPs).

SEO is important for small businesses because it can help you attract more customers. When your website ranks higher in SERPs, more people will see it and click on it. This can lead to more traffic, leads, and sales for your business.

In this guide, we will provide you with 21 actionable SEO hacks that you can use to improve your website’s ranking on Google and get more customers. These hacks are easy to implement and can make a big difference in your website’s visibility and traffic.

What is SEO?

SEO stands for search engine optimization. It is the practice of improving the visibility and ranking of a website or web page in search engine results pages (SERPs).

In other words, SEO is the process of making your website more visible to people who are searching for products or services like yours on Google, Bing, and other search engines.

Why is SEO important? Because it can help you attract more customers to your website. When your website ranks higher in SERPs, more people will see it and click on it. This can lead to more traffic, leads, and sales for your business.

Why is SEO important for small businesses?

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SEO is important for small businesses because it can help them attract more customers. When your website ranks higher in SERPs, more people will see it and click on it. This can lead to more website traffic, leads, and sales for your business.

In fact, studies have shown that businesses that rank in the top 3 search results get 75% of all clicks. That’s a huge opportunity for small businesses to get more customers and grow their business.

SEO is also important for small businesses because it can help them build trust and credibility. When your website ranks highly in SERPs, it shows that you are an authority in your industry. This can make customers more likely to trust your business and buy from you.

21 SEO hacks to rank your small business on Google

Here are 21 SEO hacks that you can use to improve your website’s ranking on Google and get more customers:

  1. Add your target city to your title tags: This helps your website rank higher when people search for the services or products you offer in that city.
  2. Don’t put your business name in your title tag first: Put the main keyword for the service or product first, then add the city name.
  3. Add your target keywords to the main header of your pages: This helps search engines understand and rank your page correctly.
  4. Add local schema markup to your homepage: This helps search engines better understand your business’s location and services.
  5. Remove elements that slow down your page load time: Faster websites are more likely to show up higher in search results.
  6. Put your most important content at the top of your page: This makes it more likely that search engines will see it as important.
  7. Make sure there is enough content on your pages: Content-rich pages rank higher in search results.
  8. Optimize your anchor links with descriptive keywords: This helps search engines understand the link better and improves your website search rankings.
  9. Use original photos that are unique to your business: Unique images can boost your website’s SEO.
  10. Add descriptive alt text to all your images: This helps search engines understand the content of images and improves your website search engine rankings.

Add your target city to your title tags

This helps your website rank higher when people search for the services or products you offer in that city.

Your title tag is one of the most important factors in determining your website’s ranking in search results. It’s the clickable headline that appears in search results, and it’s what people will see when they share your page on social media.

That’s why it’s important to include your target city in your title tag. This will help your website show up in search results when people are searching for businesses in your area.

For example, if you’re a plumber in San Francisco, you would want to include the following in your title tag:

<title>Plumber in San Francisco | Your Business Name</title>

This will help your website rank higher in search results when people are searching for

Don’t put your business name in your title tag first

Put the main keyword for the service or product first, then add the city name.

This may seem counterintuitive, but it’s actually better for SEO to put the main keyword for the service or product first in your title tag, followed by the city name.

This is because search engines give more weight to the words at the beginning of your title tag. So, by putting the main keyword first, you’re increasing the chances that your website will show up in search results for that keyword.

For example, if you’re a plumber in San Francisco, you would want to use the following title tag:

<title>Your Business Name | Plumber in San Francisco</title>

The first title tag is more likely to show up in search results for

Add your target keywords to the main header of your pages

This helps search engines understand and rank your page correctly.

The main header of your page is one of the most important elements for SEO. It’s the headline that appears at the top of your page, and it’s one of the first things that search engines will see when they crawl your page.

That’s why it’s important to include your target keywords in your main header. This will help search engines understand what your page is about, and it will help your page rank higher in search results for those keywords.

For example, if you’re a plumber in San Francisco, you would want to use the following main header on your homepage:

<h1>Plumber in San Francisco | Your Business Name</h1>

This will help your page rank higher in search results for

Add local schema markup to your homepage

This helps search engines understand better your business’s location and services.

Local schema markup is a code that you can add to your website to help search engines understand more about your business. This information can then be used to display your business in search results, including the local pack and local finder.

Adding local schema markup to your homepage is a relatively simple process. You can use Google’s Structured Data Markup Helper to generate the code for you. Once you have the code, you can add it to your website’s HTML.

Here is an example of local schema markup for a plumber in San Francisco:

<script type="application/ld+json"> { "@context": "http://schema.org", "@type": "LocalBusiness", "name": "Your Business Name", "image": "https://example.com/images/logo.png", "description": "We are a plumbing company that provides a wide range of services, including drain cleaning, leak repair, and water heater installation.", "telephone": "+1 (415) 555-1212", "address": { "@type": "PostalAddress", "streetAddress": "123 Main Street", "addressLocality": "San Francisco", "addressRegion": "CA", "postalCode": "94107", "addressCountry": "US" }, "geo": { "@type": "GeoCoordinates", "latitude": 37.774929, "longitude": -122.419416 } } </script>

Adding local schema markup to your homepage can help your business show up in search results for relevant local searches. This can lead to more traffic to your website and more customers for your business.

Remove elements that slow down your page load time

Faster websites are more likely to show up higher in search results.

Page load time is an important factor in SEO. Websites that load quickly are more likely to rank higher in search results than websites that load slowly.

There are a number of things you can do to improve your website’s page load time, including:

  • Optimizing your images: Images can be a major source of slowdown on a web page. Make sure to optimize your images for the web by using a tool like TinyPNG or JPEGmini.
  • Minifying your CSS and JavaScript files: Minifying your CSS and JavaScript files can reduce their size and improve your website’s load time.
  • Using a content delivery network (CDN): A CDN can help to improve your website’s load time by caching your website’s content on servers around the world.
  • Reducing the number of HTTP requests: Every time your website makes a request to a server, it takes time to process that request. Reducing the number of HTTP requests can improve your website’s load time.

Improving your website’s page load time can help you to improve your website’s ranking in search results and attract more visitors to your website.

Put your most important content at the top of your page

This makes it more likely that search engines will see it as important.

The content at the top of your page is the most important content because it’s the most likely to be seen by search engines and users. That’s why it’s important to put your most important content, such as your main keyword and call to action, at the top of your page.

When search engines crawl your page, they start at the top and work their way down. So, if your most important content is at the bottom of your page, it’s less likely to be seen and indexed by search engines.

Here are some tips for putting your most important content at the top of your page:

  • Use a strong headline. Your headline is the first thing that users will see, so make sure it’s attention-grabbing and relevant to your target audience.
  • Use bullet points and lists. Bullet points and lists make your content easier to read and skim, which is important for both users and search engines.
  • Use images and videos. Images and videos can help to break up your text and make your content more visually appealing.
  • Use a clear call to action. Tell users what you want them to do, such as sign up for your email list or buy your product.

By putting your most important content at the top of your page, you can improve your website’s SEO and make it more likely that users will take the desired action.

Put your most important content at the top of your page

This makes it more likely that search engines will see it as important.

The content at the top of your page is the most important content because it’s the most likely to be seen by search engines and users. That’s why it’s important to put your most important content, such as your main keyword and call to action, at the top of your page.

When search engines crawl your page, they start at the top and work their way down. So, if your most important content is at the bottom of your page, it’s less likely to be seen and indexed by search engines.

Here are some tips for putting your most important content at the top of your page:

  • Use a strong headline. Your headline is the first thing that users will see, so make sure it’s attention-grabbing and relevant to your target audience.
  • Use bullet points and lists. Bullet points and lists make your content easier to read and skim, which is important for both users and search engines.
  • Use images and videos. Images and videos can help to break up your text and make your content more visually appealing.
  • Use a clear call to action. Tell users what you want them to do, such as sign up for your email list or buy your product.

By putting your most important content at the top of your page, you can improve your website’s SEO and make it more likely that users will take the desired action.

Optimize your anchor links with descriptive keywords

This helps search engines understand the link better and improves your website search rankings.

Anchor links are the clickable links that you use to link to other pages on your website or to other websites. Optimizing your anchor links with descriptive keywords can help search engines understand the content of the page that you’re linking to, and it can also improve your website’s search rankings.

When you optimize your anchor links, you should use keywords that are relevant to the content of the page that you’re linking to. For example, if you’re linking to a page about SEO, you might use the anchor text “SEO tips” or “how to improve your SEO”.

In addition to using relevant keywords, you should also make sure that your anchor text is descriptive. This means that the anchor text should give users a clear idea of what they can expect to find on the page that you’re linking to.

For example, instead of using the anchor text “click here”, you could use the anchor text “learn more about SEO”. This gives users a better idea of what they can expect to find on the page that you’re linking to.

Optimizing your anchor links with descriptive keywords can help search engines understand the content of your website, and it can also improve your website’s search rankings. So, make sure to take the time to optimize your anchor links and improve your website’s SEO.

Use original photos that are unique to your business

Unique images can boost your website’s SEO.

Images are an important part of any website. They can help to break up your text, make your content more visually appealing, and attract visitors to your website.

However, it’s important to use original photos that are unique to your business. Using stock photos or images that you’ve found on other websites can hurt your SEO.

That’s because search engines like Google favor websites that have unique and original content. When you use stock photos or images that you’ve found on other websites, you’re not adding anything new to the web.

Instead, you’re just duplicating content that already exists. This can hurt your website’s search rankings.

In addition, using original photos can help you to build your brand and make your website more memorable. When people see your unique photos, they’ll be more likely to remember your business and visit your website again.

So, if you want to improve your website’s SEO and build a stronger brand, make sure to use original photos that are unique to your business.

Add descriptive alt text to all your images

This helps search engines understand the content of images and improves your website search engine rankings.

Alt text is the text that describes an image on your website. It’s important for two reasons:

  1. It helps search engines understand the content of your images. Search engines can’t see images, so they rely on alt text to understand what the image is about.
  2. It can improve your website’s search engine rankings. Alt text is a ranking factor for Google, so adding descriptive alt text to your images can help your website rank higher in search results.

When writing alt text for your images, it’s important to be descriptive and concise. You should include keywords that are relevant to the image, but you should also make sure that the alt text is readable and informative.

For example, instead of using the alt text “image of a cat”, you could use the alt text “a gray and white cat sitting on a windowsill”. This alt text is more descriptive and informative, and it includes the keyword “cat”.

Adding descriptive alt text to all your images is a quick and easy way to improve your website’s SEO. So, make sure to take the time to add alt text to all of your images.

Make your URLs SEO friendly

SEO-friendly URLs are crafted to help search engines understand what a web page is about.

Your website’s URLs are an important part of your SEO. A well-crafted URL can help search engines understand the content of your page and improve your website’s search rankings.

Here are some tips for creating SEO-friendly URLs:

  • Use keywords in your URLs. Keywords are the words and phrases that people use to search for information online. Including keywords in your URLs can help search engines understand what your page is about and improve your website’s ranking for those keywords.
  • Keep your URLs short and sweet. Long, complicated URLs are difficult for search engines to understand and remember. Keep your URLs short and to the point, using only the most important keywords.
  • Use hyphens to separate words in your URLs. Hyphens help search engines understand how to read your URLs. Use hyphens to separate words in your URLs, instead of underscores or spaces.
  • Avoid using special characters in your URLs. Special characters, such as $, %, and &, can confuse search engines. Avoid using special characters in your URLs whenever possible.

By following these tips, you can create SEO-friendly URLs that will help search engines understand your website and improve your website’s search rankings.

Turn your business logo into a powerful internal link

This increases the relevance of your primary keyword on your homepage and helps it rank better in search engines.

Your business logo is one of the most important elements of your website. It’s the first thing that people see when they visit your website, and it can help to create a lasting impression. But did you know that you can also use your business logo to improve your website’s SEO?

By turning your business logo into a powerful internal link, you can increase the relevance of your primary keyword on your homepage and help it rank better in search engines.

Here’s how to do it:

  1. Choose your primary keyword. Your primary keyword is the most important keyword that you want your website to rank for. It should be a keyword that is relevant to your business and that people are likely to search for.
  2. Add your keyword to your logo. Once you have chosen your primary keyword, add it to your logo. You can do this by using a text editor or a graphic design program.
  3. Link your logo to your homepage. Once you have added your keyword to your logo, link it to your homepage. To do this, simply add the following code to your website’s HTML:

<a href="/" title="Your Business Name"> <img src="/your-logo.png" alt="Your Business Name"> </a>

By following these steps, you can turn your business logo into a powerful internal link that will help your website rank better in search engines for your primary keyword.

Create a dedicated page for each service you offer

This allows you to add more detailed and rich content, which search engines like.

If you offer multiple services, it’s important to create a dedicated page for each service on your website. This allows you to provide more detailed and rich content about each service, which can help you attract more customers and improve your website’s SEO.

Here are some tips for creating dedicated service pages:

  • Use descriptive titles and headings. Your page titles and headings should be descriptive and accurately reflect the content of the page. This will help search engines understand what your page is about and improve your website’s search rankings.
  • Add detailed descriptions of your services. Don’t just list your services on your service pages. Provide detailed descriptions of each service, including what it entails, how it can benefit customers, and what the costs are.
  • Use images and videos to illustrate your services. Images and videos can help to break up your text and make your content more visually appealing. They can also help to explain your services in more detail.
  • Include calls to action. Tell visitors what you want them to do after they’ve read your service pages. Do you want them to contact you for a free consultation? Sign up for a free trial? Purchase a service? Make sure to include clear calls to action on your service pages.

By creating dedicated service pages, you can provide more detailed and rich content about your services, which can help you attract more customers and improve your website’s SEO.

Find relevant FAQs to add to your pages

Adding an FAQ section to your website pages helps customers find quick answers to their questions and can also help your page rank higher in search engine results.

FAQs are a great way to provide additional information about your products or services and to answer common customer questions. Adding an FAQ section to your website pages can help you improve the customer experience and can also help your page rank higher in search engine results.

Here are some tips for finding relevant FAQs to add to your pages:

  • Brainstorm a list of common questions that customers might have about your products or services. You can also use Google Search Console to see what questions people are searching for related to your business.
  • Check out your competitors’ websites. See what FAQs they have on their website pages.
  • Use social media to ask your customers what questions they have. You can also use social media to answer customer questions and to get feedback on your products or services.

Once you have a list of relevant FAQs, add them to your website pages. Make sure to use clear and concise language and to answer the questions in a thorough and helpful way.

By adding an FAQ section to your website pages, you can help customers find quick answers to their questions and can also help your page rank higher in search engine results.

Embed customer reviews on your pages that include keywords relevant to your services

This makes your page’s content richer and can also help boost your search engine rankings.

Customer reviews are a powerful way to build trust and credibility with potential customers. When people see that other people have had a positive experience with your business, they’re more likely to trust you and do business with you.

In addition to building trust and credibility, customer reviews can also help you boost your search engine rankings. Google and other search engines use customer reviews as a ranking factor, so embedding customer reviews on your pages can help your website rank higher in search results.

Here are some tips for embedding customer reviews on your pages:

  • Make sure the reviews are relevant to your services. Don’t just embed any customer review on your pages. Choose reviews that are relevant to the services you’re offering and that include keywords that people are likely to search for.
  • Use a variety of review sources. Don’t just embed reviews from one source. Use a variety of review sources, such as Google My Business, Yelp, and Facebook, to get a more well-rounded view of your customer reviews.
  • Use clear and concise language. When embedding customer reviews on your pages, make sure to use clear and concise language. Don’t overload your pages with too much text. Instead, focus on highlighting the most important points of each review.
  • Include a call to action. After embedding customer reviews on your pages, include a call to action that encourages visitors to take the next step, such as contacting you for a free consultation or signing up for a free trial.

By embedding customer reviews on your pages that include keywords relevant to your services, you can make your page’s content richer and can also help boost your search engine rankings.

Add external links to your web pages

This helps your users and shows search engines that your website is trustworthy.

External links are links that point to other websites. Adding external links to your web pages can help your users in a number of ways:

  • They can provide additional information on a topic. If you’re writing a blog post about a particular topic, you can include links to other websites that provide more information on the topic.
  • They can help users find related resources. If you’re writing a product review, you can include links to other websites where users can purchase the product or learn more about it.
  • They can help users connect with other people who share their interests. If you’re writing a blog post about a particular hobby, you can include links to other websites where users can connect with other people who share their interest.

In addition to helping your users, external links can also help your website with SEO. Search engines like Google use external links to determine the trustworthiness and authority of a website. When you link to other high-quality websites, it shows Google that your website is trustworthy and authoritative, which can help you rank higher in search results.

Here are some tips for adding external links to your web pages:

  • Make sure the links are relevant to your content. Don’t just add links to other websites for the sake of it. Make sure the links are relevant to your content and that they provide additional value to your users.
  • Use descriptive anchor text. The anchor text is the visible text that users click on to follow a link. Make sure the anchor text is descriptive and that it gives users a good idea of what the link is about.
  • Don’t overdo it. Don’t add too many external links to your web pages. A few well-chosen links are better than a lot of irrelevant links.

Add the most relevant images possible to your page

This helps Google understand your image content better and improves your chances of appearing in image search results.

Images are an important part of any website. They can help to break up your text, make your content more visually appealing, and attract visitors to your website.

But images can also help you with SEO. When you add images to your website, Google can use those images to better understand the content of your page. This can help you rank higher in image search results, which can lead to more traffic to your website.

Here are some tips for adding the most relevant images possible to your page:

  • Use high-quality images. Google prefers high-quality images that are clear and well-lit. Avoid using blurry or pixelated images.
  • Use relevant images. The images you use should be relevant to the content of your page. Don’t just add images for the sake of it. Make sure the images help to illustrate your points and make your content more engaging.
  • Use descriptive file names. When you save your images, use descriptive file names that include keywords relevant to the image. This will help Google understand the content of your images and improve your chances of appearing in image search results.
  • Use alt text. Alt text is the text that appears when an image cannot be displayed. It’s important to use descriptive alt text that accurately describes the image. This will help Google understand the content of your images and improve your chances of appearing in image search results.

By following these tips, you can add the most relevant images possible to your page and improve your chances of appearing in image search results.

Create location pages to target specific geographic areas

This helps your business show up in Google’s regular search results for people searching in nearby areas.

If you have a local business, it’s important to create location pages for each of your locations. This will help your business show up in Google’s regular search results for people searching in nearby areas.

Here are some tips for creating location pages:

  • Use descriptive titles and headings. Your page titles and headings should accurately reflect the location of your business. For example, you could use a title like “Your Business Name – Location Name”.
  • Add detailed descriptions of your locations. Include information such as your address, phone number, hours of operation, and a brief description of your business.
  • Use images and videos to showcase your locations. Images and videos can help to make your location pages more visually appealing and engaging.
  • Include a map of your locations. This will help users to easily find your business.
  • Add calls to action. Tell users what you want them to do after they’ve visited your location page. Do you want them to contact you for a free consultation? Sign up for a free trial? Purchase a product or service?

By creating location pages, you can help your business show up in Google’s regular search results for people searching in nearby areas. This can lead to more traffic to your website and more customers for your business.

Add bios and photos of staff members to your website

This makes your content more visually compelling and engaging for visitors and can also provide an opportunity to boost your search engine rankings.

Adding bios and photos of staff members to your website can help you in a number of ways:

  • It makes your website more personal and relatable. When visitors can see the faces and read the stories of the people behind your business, they’re more likely to connect with your brand and trust your company.
  • It can help you attract and retain top talent. When potential employees see that your company is committed to its employees and values their contributions, they’re more likely to be interested in working for you.
  • It can help you boost your search engine rankings. Google and other search engines use social signals, such as likes and shares, to determine the popularity and relevance of a website. When people like and share your staff bios, it can help your website rank higher in search results.

Here are some tips for adding bios and photos of staff members to your website:

  • Use high-quality photos. The photos you use should be clear, well-lit, and professional. Avoid using blurry or pixelated photos.
  • Write engaging bios. The bios you write should be interesting and informative. They should give visitors a good sense of each staff member’s personality, skills, and experience.
  • Include social media links. If your staff members have social media profiles, include links to their profiles in their bios. This will make it easy for visitors to connect with them on social media.
  • Keep your bios up to date. As your staff changes, make sure to update their bios and photos on your website.

List your main services on your homepage

This ensures that your most valuable content gets the attention it deserves and can also help boost your visibility and ranking on search engines.

Your homepage is the most important page on your website. It’s the first page that most visitors will see, and it’s your chance to make a great first impression.

That’s why it’s important to list your main services on your homepage. This will help ensure that your most valuable content gets the attention it deserves and can also help boost your visibility and ranking on search engines.

Here are some tips for listing your main services on your homepage:

  • Use clear and concise language. Don’t use jargon or technical terms that your visitors may not understand. Instead, use clear and concise language that everyone can understand.
  • Use bullet points or lists. Bullet points and lists can help to break up your text and make it easier to read. They can also help to draw attention to your main services.
  • Use images and videos. Images and videos can help to make your homepage more visually appealing and engaging. They can also help to explain your services in more detail.
  • Include calls to action. Tell visitors what you want them to do after they’ve visited your homepage. Do you want them to contact you for a free consultation? Sign up for a free trial? Purchase a product or service?

By listing your main services on your homepage, you can help ensure that your most valuable content gets the attention it deserves and can also help boost your visibility and ranking on search engines.

Add case studies

Case studies can make your business look more trustworthy and effective, and they can also help improve your website search engine optimization.

A case study is a detailed description of a project or initiative that your business has undertaken. It typically includes a problem statement, a description of the solution that your business implemented, and the results that were achieved.

Case studies can be a powerful marketing tool for your business. They can help you to:

  • Demonstrate your expertise and experience. Case studies can show potential customers that you have the skills and experience to solve their problems.
  • Build trust and credibility. Case studies can help to build trust and credibility with potential customers by showing them that you have successfully helped other businesses.
  • Generate leads and sales. Case studies can be used to generate leads and sales by showing potential customers that you can help them achieve their business goals.

In addition to the marketing benefits, case studies can also help to improve your website’s search engine optimization (SEO).

When you add case studies to your website, you are creating new content that is relevant to your target audience. This can help your website to rank higher in search results for keywords that are related to your products or services.

Here are some tips for writing effective case studies:

  • Choose the right projects to showcase. Not all projects are suitable for case studies. Choose projects that demonstrate your expertise and experience and that have achieved significant results.
  • Tell a compelling story. Case studies should be written in a clear and concise style that tells a compelling story. They should be easy to read and understand, and they should keep the reader engaged.
  • Include data and evidence. Case studies should be supported by data and evidence. This can include quantitative data, such as sales figures or website traffic, as well as qualitative data, such as customer testimonials.
  • Make it easy to share. Case studies should be easy to share on social media and other online platforms. Include social media sharing buttons and make sure that your case studies are formatted for easy reading on mobile devices.

Quiz

1. What is the most important factor in determining your website’s ranking in search results?

(a) The number of backlinks your website has (b) The age of your website (c) The content on your website (d) The number of social media followers you have

2. What is the purpose of adding local schema markup to your homepage?

(a) To help search engines understand your business’s location and services (b) To improve your website’s load time (c) To make your website more mobile-friendly (d) To increase the number of backlinks to your website

3. What is the best way to optimize your anchor links?

(a) Use keywords that are relevant to the content of the page you’re linking to (b) Use descriptive anchor text (c) Use as many anchor links as possible (d) Use anchor text that is the same color as the rest of your text

4. Why is it important to add original photos to your website?

(a) Unique images can boost your website’s SEO (b) Original photos make your website more visually appealing (c) Visitors are more likely to remember your website if it has unique images (d) All of the above

5. What is the best way to improve your website’s user experience?

(a) Use a clear and concise writing style (b) Make sure your website is easy to navigate (c) Use images and videos to break up your text (d) All of the above

Answer Key\n\n1. (c)\n2. (a)\n3. (a) and (b)\n4. (d)\n5. (d)”

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