Email marketing is dead That's what you hear everybody talking about with all these distractions with social media and everything else But in this video is it really dead? I'm gonna show you this building strategies that actually work. Let's go Hey, what's up, welcome to the channel right here where we help you convert your ideas into cash You can get started by clicking the subscribe button and then notification button. So you'll know when I'm uploading these videos I'm putting out a ton of content. Let's jump right in. So the first thing I want to talk about is Why would you even want to build an email list because I'm gonna tell you first of all is the Google slap? Everybody got slapped Google slapped Amazon didn't actually let you have any emails whatsoever.
They don't want you contacting your own customers and Facebook actually has stopped a whole bunch of Organic reach because they just want you to pay to play and that's okay But I'm just telling you that when you're reliant on an ad network or any Platform whatsoever to contact your customers are your potential prospects you are Basically kind of at their mercy to figure their Terms of Service to figure out if you can even talk to you people You have to have ad network compliance So I'm gonna give you an example if you had marijuana products because I don't want you to remember that In Colorado and different states like even California now that marijuana is legal. However, Facebook will not let you advertise marijuana on their network So what does that mean for you? If you want to sell marijuana products to your followers or your subscribers, even on YouTube You're gonna have a problem talking to them through that ad network or through that platform This is why you want to build an asset and that email list is your asset once you have that email is you have permission to contact these people and Flat out just email them and whatever you want to like to give you another example really quick before you move to the next slide Facebook has a know before and after photos clause in weight loss because they feel like people were being dishonest with their advertising You can flat-out put before-and-after pictures also like you seen ty Lopez showing all of his money Frank Kern actually got sued for Showing too much money Saying that you were leaving the impression that people can Make a ton of money just like you and so we're gonna slap you with a bunch of fines well You don't have to be concerned about that when you're not using Google when you're not using Facebook and you're just using an email list, so easy mail dead I'm gonna talk about this really quickly before we leave out of here and the quick answer to that is no if you still have To sign in to use of Google and I want you to go to Amazon right now and see if you can purchase Anything without signing in do the same thing with eBay and the answer is gonna be no So moving right along to organic list building strategies at work This is for established marketers.
And this is a big problem I see with everybody kind of going out there saying hey, yeah let's just build an email list landing pages and let's get all these opt-ins and get my lead magnet if you have no traffic then They're just gonna sit there like bum bum bum, bum That's it Nobody's gonna actually get your lead magnet It's just gonna sit there looking around.
Like I wish I had some traffic so people who would download me and it's not gonna happen Newsletters saw one youtuber say nobody's gonna subscribe to a newsletter and wrong answer if you look at the hustle Go ahead and check them out. They have 1 million subscribers on their newsletter as a matter of fact They have built an entire business just from people downloading a free Newsletter to say that newsletters don't work is bullshit. However, you need to tell people What benefits they'll have from downloading your newsletter to give you us just a short example really quickly right here at home Nancy told me that she likes to tiny house Newsletter because she wants to know update Bill's new plans that come out for the tiny houses and she enjoys that newsletter So she downloads it so she can get updated information as long as your newsletter is relevant And they have a lot of benefits and free information in the newsletter People will subscribe just don't put join my newsletter cuz that's not gonna work lead magnets We call this an ethical bribe or a Content upgrade and what that is is what everybody else did a video that you watched I'm not gonna talk about it a whole bunch here But it's you know download whatever like for instance you can go right now a download 45 pre-approved Niches or you could download my swipe files or whatever for an ethical bribe.
So you give me your email address? I'll give you this lead magnet making those lead magnets. There's a ton of videos on YouTube to figure that out I'm just gonna give you these strategies at work moving on something that I didn't see people talking about is Facebook groups I build an insane list on my Facebook group because I offer to get do giveaways and I give away prizes and Software and right when they want to join my facebook group and you could do that too at funnel hacker pro Dot-com go there check that out and it'll ask you would you like to give me your email address so we can put you in? The contest to win software and other prizes I'd get a ton of emails just doing that alone YouTube again because you can go right down below and get my lead magnet.
You don't need a website You don't need to have an opt-in page if you don't want to they could just sign right up right there and I'll tell you another way they can do it and that's Using and that's on the next slide that's gonna be Facebook lead ads Instagram and or nerd organic Traffic is a great way to put your link for your opt-in page Another thing that people don't do is contest and giveaway. I happen to use up viral. I just offer a giveaway Would you like to win this and this is a lot of times how I've grown my list as a bonus from the inside out once you've already joined my list I offer you to win one of my courses for free if you refer five people to the newsletter so I grow my list from the inside out and I give them a special code that they can click on and build my Email list from the inside out I'll be doing a video about that shortly moving on here is the nitty gritty this is what I really wanted to talk about paid List building strategies now, this is for the newbies.
This is for you The one thing that I really dislike kind of rubs me the wrong way is how everybody on YouTube is organic organic organic You have to get the algorithm and this and on the other and everybody's kind of complaining Remember Facebook Twitter linked end for business to business Instagram YouTube are all ad networks. You can pay them for reach It's the reason why they did it they gave away free reach in the beginning They realized how much traffic with people were getting We kind of missed out on that if you didn't get in right away like in to 2012 2013 2014 when everything was really gravy and on Google in 2007 2008 2009 it was easy to rank on Google It was easy to get tons of reach on Facebook But then they shut that down because they want you to pay the same thing is going on as a side note Here on YouTube before if you had a lot of subscribers Everybody saw your content.
Now what they're doing is it doesn't matter if you have a lot of subscribers we're only going to show a certain amount of your subscribers your content and after that they're trying to play the SEO game and it's not working or they're saying we can get into suggestive videos and We're gonna tell you how to do that. You don't have to do that All you have to do is tell YouTube to show your subscribers your videos so you can sell your products It is a business up viral is another good way that you can go through paying Someone to give away your up viral stuff and you could pay an influencer This is another way to grow your email list by using an influencer So how that would work is maybe you talking about sunny sunny I would love to give your users one of my software like my email marketing tools I would love for I'm gonna give away one year for free.
Would you do that giveaway on your channel? Sure. No problem I show that Giveaway to my users and they'll go logged in to your a viral campaign and say yes I want this free email software for a year. Now. You're sharing your audience They're sharing your audience the influence of sharing the audience with you So you get those email addresses also as a bonus I use pixel me and you can use put a pixel like the Facebook retargeting pixel Google remarketing pixel LinkedIn has one twitter has one as well and and obviously Instagram does too and you can remarket and Retarget the entire audience that clicked on your link that maybe not have opted in you can retarget that so you can take basically take a snapshot a picture of that influencers audience of thousands of people that clicked on your link and now you know They're interested in your product and you can retarget them with ads The next thing I want you to do is smash that like button hit that subscribe button if you like this video man also Sydney a comment below let me know some of your techniques for building your email list or anything else that you want to know about Direct response marketing remember guys, this is the number one place on the planet for direct response marketing You